Amagi Media IPO Details
The key details of Amagi Media Labs’s IPO are outlined below, covering all crucial aspects from price range to investment requirements and regulatory documents.
| IPO Size | ₹1,788.62 Cr |
| Price Range | ₹343 - ₹361 |
| Retail Quota | 10% |
| QIB Quota | 75% |
| NII Quota | 15% |
| Employee Discount | -- |
| Listing at | NSE and BSE |
| Minimum Quantity | 41 |
| Investment (cut-off price) | ₹14,801 |
| Pre IPO Promotor Holding | 15.76% |
| Post IPO Promotor Holding | 14.14% |
| DHRP Draft | Click Here |
| RHP Draft | Click Here |
| Anchor Investors List | Click Here |
Amagi Media IPO Timelines
The IPO process for Amagi Media Labs includes key dates for participants to know. The timeline allows for strategic planning and participation, helping investors stay informed and engaged throughout the entire process.
13/01/2026
Start Date16/01/2026
End Date20/01/2026
Refund Initiation20/01/2026
Credit of Shares to Demat Ac21/01/2026
Listing DateAmagi Media IPO Lot Size
The Amagi Media Labs IPO has a fixed lot size of 41 shares, at an upper price band of ₹361 per share. For retail investors, the minimum application is 41 shares (1 lot) amounting to ₹14,801, while the maximum is 533 shares (13 lots) worth ₹1,92,413. For Small HNI (S-HNI) investors, the minimum application is 574 shares (14 lots) worth ₹2,07,214, while the maximum is 2,747 shares (67 lots) amounting to ₹9,91,667. Big HNI (B-HNI) investors need to apply for at least 2,788 shares (68 lots), totaling ₹10,06,468.
| Application | Lot Size | Shares | Amount |
|---|---|---|---|
| Retail Minimum | 1 | 41 | ₹14,801 |
| Retail Maximum | 13 | 533 | ₹1,92,413 |
| S-HNI Minimum | 14 | 574 | ₹2,07,214 |
| S-HNI Maximum | 67 | 2747 | ₹9,91,667 |
| B-HNI Minimum | 68 | 2788 | ₹10,06,468 |
Amagi Media IPO Subscription Status
The subscription status for Amagi Media Labs IPO shows market demand across different investor categories, providing valuable insights into the offering’s performance. You can track real-time subscription data below.
| QIB | NII | Retail | EMP | Total |
|---|---|---|---|---|
IPO Performance on Listing Day
| Opening Price | Closing Price | Day High | Day Low |
|---|---|---|---|
| ₹ | ₹ | ₹ | ₹ |
Amagi Media IPO Company Financials
Amagi Media Labs reports robust performance in FY2026 September with Total Income of ₹733.93 crores, managing expenses at ₹722.28 crores, and achieving a strong PAT (Profit After Tax) of ₹6.47 crores, demonstrating significant growth potential ahead of its public offering.
| Year | Total Income | Total Expense | PAT |
|---|---|---|---|
| FY 2023 | ₹724.72 | ₹1,039.59 | -₹321.27 |
| FY 2024 | ₹942.24 | ₹1,179.18 | -₹245.00 |
| FY 2025 | ₹1,223.31 | ₹1,274.85 | -₹68.71 |
| FY 2026 (6 M) | ₹733.93 | ₹722.28 | ₹6.47 |
About Company
Amagi Media Labs Ltd. is a cloud based broadcast and connected TV technology company founded in 2008 and headquartered in Bengaluru, India. It provides end to end solutions for content creation, distribution, and monetisation across traditional television and streaming platforms. Amagi enables broadcasters, content owners, and streaming platforms to launch, manage, and monetise live linear channels on Free Ad supported Streaming TV platforms such as Pluto TV, Samsung TV Plus, and Roku Channel. With operations across the United States, Europe, and Asia, the company serves more than 700 content brands and supports over 2,000 channel deployments in more than 100 countries.
The company offers a comprehensive suite of cloud based products including CLOUDPORT for global linear channel playout, PLANNER for content scheduling, THUNDERSTORM for server side ad insertion, and ON DEMAND and FAST solutions for launching and monetising 24 by 7 channels. These SaaS offerings help media companies reduce infrastructure costs while improving scalability and revenue generation. As of March 31, 2025, Amagi employed 884 full time staff globally, with a strong concentration in technology and engineering roles and a significant customer facing workforce focused on engagement, delivery, and support.
| Incorporation Date | Sector | Managing Director |
|---|---|---|
| 2008 | IT (Information Technology) | Baskar Subramanian |
Know Before Investing
Amagi Media IPO Strengths
- Amagi Media Labs provides end-to-end video streaming, monetisation, and content management solutions for broadcasters, OTT platforms, and media companies worldwide, powering connected TV and FAST channels.
- Serves over 45% of the top 50 listed media companies globally, with primary revenue from high-value US and European markets and marquee clients in broadcasting and streaming.
- Backed by Accel, Norwest Venture Partners, Premji Invest, and Nadathur S. Raghavan; turned unicorn in 2022 at $1 Bn+ valuation, validating business model and execution.
- Cloud-based recurring revenue model delivers high gross margins, operating leverage, and ability to serve thousands of channels without proportional cost increases.
- Explosive growth in connected TV (CTV), FAST channels, and global video streaming creates multi-year demand for Amagi’s orchestration, ad insertion, and delivery platform.
Amagi Media IPO Risks
- Competes with established players like AWS Media Services, Brightcove, Synamedia, and in-house solutions from large media conglomerates with deeper pockets.
- Heavy reliance on top media companies and broadcasters exposes revenue to client churn, consolidation, or shifts to competing/in-house platforms.
- High CAC in enterprise SaaS requires continuous sales investment; platform stickiness unproven if media clients switch during contract renewals.
- Bulk revenue from US/Europe exposes earnings to currency fluctuations and regional economic slowdowns affecting ad budgets and streaming spend.
- Rapid AI/video tech evolution demands continuous innovation; failure to integrate latest codecs, formats, or AI capabilities could erode competitive moat.
Swot Analysis for Amagi Media IPO
Strengths
Cloud Playout Leadership, Global Scale & Client Base, Multi-Region Infrastructure
Weaknesses
SaaS Recurring Revenue Model, Talent & Bandwidth Constraints, Dependency on Hyperscalers
Opportunities
FAST Market Explosion, Live Sports & Events, AI Content Personalisation
Threats
Consolidation Among Platforms, Traditional Broadcaster Resistance, Regulatory Risk
Company Details
Amagi Media Labs Ltd.
Raj Alkaa Park, Survey No. 29/3 and 32/2, 4th floor, Kalena Agrahara Village, Begur Hobli , Bengaluru, Karnataka, 560076
Phone: 080- 46634406
Email: compliance@amagi.com
Website: https://www.amagi.com/
IPO Registar Details
MUFG Intime India Pvt. Ltd.
Phone: +91-22-4918 6270
Email: amagimedia.ipo@in.mpms.mufg.com
Website: https://in.mpms.mufg.com/Initial_Offer/public-issues.html
FAQs
The key objectives of Amagi Media IPO are:
- Investment in technology and cloud infrastructure
- Funding inorganic growth through unidentified acquisitions and general corporate purposes
Kotak Mahindra Capital Co. Ltd., Citigroup Global Markets India Pvt. Ltd., Goldman Sachs (India) Securities Pvt. Ltd., IIFL Capital Services Ltd., Avendus Capital Pvt. Ltd. are the book-running lead managers for the Amagi Media IPO.
Amagi Media shows strong growth potential as global FAST and connected TV adoption accelerates across 300 plus platforms in over 40 countries. High exposure to US and Europe markets AI driven personalization and sticky enterprise contracts support scalable revenue growth despite competitive and profitability challenges.
The issue price for the Amagi Media IPO is set between ₹343 to ₹361 per share.
To invest in one lot of Amagi Media IPO, you need ₹14,063 at the lower price band (₹343 per share) or ₹14,801 at the upper price band (₹361 per share) for a lot size of 41 shares.
Amagi Media IPO shares are scheduled to be listed on both the Bombay Stock Exchange (BSE) and National Stock Exchange (NSE) on January 21, 2025.
Refund/unblocking of funds for Amagi Media IPO will begin on January 20, 2025. ASBA/UPI blocks will be removed within 1 working day.
You can sell shares your Amagi Media IPO shares on listing day (January 21, 2025) after they are credited to your demat account. If you want to sell in the pre-open market, the timing for that session is from 9:00 AM to 9:15 AM. Otherwise, you can sell after 10:00 AM during regular trading hours.